Legal
Privacy Policy
Effective: April 21, 2026 • Last Updated: April 21, 2026 •
Replaces all prior versions
Plain-language summary: Lazra Labs builds AI products
for automotive dealerships. We collect only what we need to operate
those products. We do not sell your data. Our AI agents run under
logged, scoped governance — not as black boxes. This policy explains
what we collect, how we use it, and your rights under Colorado law and
other applicable regulations.
1. Identity & Contact Information (Controller)
Lazra Labs LLC is the data controller for personal
information collected through our website and products. We are a
Colorado-based company providing AI-powered SaaS products for automotive
dealerships.
When we process data on behalf of our dealership customers (e.g., their
customer records), we act as a data processor; the
dealership is the controller of that data.
2. Categories of Personal Data Collected
2.1 Account & Billing Data
- Business name, contact name, email address, phone number
-
Billing information processed by Stripe — we do not store full payment
card numbers
- Subscription tier, order history, and usage records
2.2 Dealership Operational Data
-
Performance metrics, sales figures, gross data, and KPIs you upload or
connect to Lazra products
-
Financial statements uploaded to Ledger for analysis and forecasting
- Vehicle inventory and appraisal data used by Scout and Carter
-
Repair order data used for audit and intelligence functions (Gauge)
Data independence: Lazra products are designed to
operate without mandatory DMS or CRM integration. Where integrations
exist, they are optional and disclosed. Raw PII never travels between
systems — only UUID tokens.
2.3 End-Customer & Lead Data (Processor Role)
-
Names, email addresses, and phone numbers captured through Claire
(webchat) or other lead-capture features
- Conversation transcripts from webchat and AI agent interactions
- Appointment and scheduling data where applicable
Your responsibility as controller: When you use Lazra
products to communicate with your customers, you are the data
controller. You are responsible for obtaining all necessary consents as
required by TCPA, CAN-SPAM, Colorado Privacy Act, and other applicable
laws before initiating communications.
2.4 AI Agent Activity Logs
-
All actions taken by Lazra AI agents are logged with timestamps,
action type, data accessed, and outcome
-
Management transparency reports are delivered to designated contacts
via Slack or email
-
Logs are retained for audit purposes and accessible to authorized
account administrators
2.5 Usage & Technical Data
-
IP address, browser type, device type, pages visited, session
duration, clickstream data
- API call logs and integration activity
- Error logs and performance diagnostics
We do not collect: Social Security numbers, government
IDs, biometric data, precise geolocation, or health information.
3. Purposes of Collection and Legal Basis
| Purpose |
Data Used |
Legal Basis |
| Provide and operate the Services |
Account, operational, usage data |
Contract performance |
| Process payments and manage subscriptions |
Billing information |
Contract performance |
| Generate AI-powered insights, forecasts, reports |
Dealership operational and financial data |
Contract performance |
| Run AI agents with governance logging |
Agent activity logs, data accessed |
Contract / Legitimate interests |
| Deliver intelligence digests and alerts |
Email, operational preferences |
Contract performance |
| Prevent fraud and security incidents |
Usage and technical data |
Legitimate interests |
| Product improvement (de-identified only) |
Aggregated, anonymized usage data |
Legitimate interests |
| Legal compliance and enforcement |
As required by applicable law |
Legal obligation |
We do not use personal data for targeted advertising,
sale to third parties, or automated profiling that produces legal or
similarly significant effects without human review.
4. AI Agents — Governance & Transparency
-
Limited scope by design: Each agent operates within a
declared permission boundary and cannot access data outside that
scope.
-
Full audit logging: Every agent action is logged with
a timestamp, the data accessed, and the outcome. Logs are available to
authorized account administrators on request.
-
Management visibility: Summary reports and exception
alerts are automatically delivered to designated management contacts
via Slack or email. Agents do not operate as black boxes.
-
Scheduled overnight operations: Agents running on
automated schedules remain within their configured scope. All such
schedules are disclosed to the account holder in advance.
-
Human review required: AI-generated outputs —
including forecasts, financial models, and market analyses — are
decision-support tools only. No AI output constitutes an automatic
action without human authorization.
AI outputs are not professional advice: Nothing
generated by Lazra AI products constitutes legal, financial, accounting,
investment, or other professional advice. Always consult qualified
professionals before making material business decisions.
5. Sharing and Disclosure of Information
We do not sell personal information. We share
information only in the following limited circumstances:
5.1 Service Providers (Subprocessors) — We contract
with third-party vendors who process data only as directed by us:
- Cloud infrastructure and hosting: Cloudflare
- Database and authentication: Supabase
-
AI model inference: Anthropic, OpenAI (prompts only; not retained for
training without consent)
- Email delivery: AgentMail
- Payment processing: Stripe
- Communication and alerting: Slack
5.2 Legal Requirements — We may disclose information
when required by law, regulation, court order, or governmental
authority, or to protect our rights or the safety of others.
5.3 Business Transfers — In the event of a merger,
acquisition, or asset sale, personal data may be transferred. We will
provide notice and the opportunity to opt out where required by law.
6. Colorado Privacy Act (CPA) — Your Rights
If you are a Colorado resident, the Colorado Privacy Act (C.R.S. §
6-1-1301 et seq.) grants you the following rights:
-
Right to Access: Know what personal data we hold
about you and obtain a copy
-
Right to Correction: Correct inaccurate personal data
-
Right to Deletion: Request deletion of your personal
data, subject to legal retention requirements
-
Right to Data Portability: Receive your data in a
portable format
-
Right to Opt Out of Sale: We do not sell personal
data; this right is not applicable but honored by default
-
Right to Opt Out of Profiling: Opt out of profiling
used to make decisions with legal or similarly significant effects
-
Right to Appeal: If we deny a request, you may appeal
and we will respond within 45 days
To exercise any right: email
christopher@lazralabs.ai
with subject line "CPA Privacy Request." We will respond within 45 days;
one 45-day extension is permitted with notice. We will not discriminate
against you for exercising these rights.
Universal Opt-Out Mechanism (UOOM): As required by the
Colorado Privacy Act (effective July 1, 2024), we honor Global Privacy
Control (GPC) signals as valid opt-out requests from the sale and
sharing of personal data. Since we do not sell personal data, this
signal effectively has no operational impact on our processing but is
recognized and logged as required.
7. Other Applicable Privacy Rights
California (CCPA/CPRA): California residents have
rights to know, delete, correct, and opt out of sale of personal data.
We do not sell personal information. Contact us to exercise these
rights.
GDPR / UK GDPR: EEA and UK residents have rights to
access, rectification, erasure, restriction, portability, and to lodge a
complaint with a supervisory authority. Our legal bases are set out in
Section 3 above.
8. Data Retention
-
Account data: Duration of subscription plus up to 12
months post-termination, unless deletion is requested
-
Agent activity logs: Minimum 90 days for audit
purposes; longer retention available at account level
-
Financial documents (Ledger): Duration of
subscription; deletable by the account holder at any time
-
Conversation transcripts (Claire): Up to 12 months
unless earlier deletion is requested
-
De-identified analytics: May be retained indefinitely
in aggregated, non-identifiable form
9. Security Measures
- TLS/HTTPS encryption for all data in transit
-
Row-level security and multi-tenant access controls in our database
infrastructure
-
PII tokenization — customer identifiers travel between systems as UUID
tokens, never as raw personal data
-
Access to production systems limited to authorized personnel on a
need-to-know basis
-
Full audit logging of all AI agent activity with access controls
No system is completely secure. If you believe your account has been
compromised, contact us immediately at
christopher@lazralabs.ai.
10. Data Protection Assessments
In accordance with the Colorado Privacy Act, we conduct and document
data protection assessments for any processing activities that present
heightened risk, including any future use of personal data for profiling
or targeted advertising. We do not currently engage in targeted
advertising. These assessments are available to the Colorado Attorney
General upon request.
11. Cookies & Tracking Technologies
We use essential cookies (required for authentication
and session management) and analytics cookies (to
measure product usage and improve the Services). We do not use
advertising or behavioral tracking cookies. You can control cookies
through your browser settings; disabling essential cookies may impair
functionality.
We honor Global Privacy Control (GPC) signals in compliance with the
Colorado Privacy Act.
12. International Data Transfers
Lazra Labs is based in the United States. Data may be processed in the
US or other countries. Where required by applicable law, we implement
appropriate safeguards such as Standard Contractual Clauses for
cross-border transfers.
13. Children’s Privacy
Our Services are not directed to individuals under 13. We do not
knowingly collect personal information from minors. If you believe we
have inadvertently collected such information, contact us immediately.
14. Changes to This Policy
We may update this Policy at any time. For material changes, we will
post an updated version here and notify active subscribers by email at
least 14 days before changes take effect. Continued use after the
effective date constitutes acceptance.
15. How to Contact Us
Email:
christopher@lazralabs.ai
(subject: "Privacy Request")
Mail: Lazra Labs LLC, Colorado, United States
We aim to respond to all privacy inquiries within 5 business days.